Part-time Marketing Associate

Urgent Featured

Location:
Damansara, Petaling District
+ 4 others
View all
Job Types: Part Time, Contract

RM17 - 20 / hour

Support the planning and execution of marketing campaigns across WOK HEY outlets in Malaysia.
Coordinate and carry out on-ground activations such as flyer distribution, food sampling, customer engagement, and local promotions.
Ensure marketing materials (POSM, in-store visuals, digital screens, etc.) are properly displayed and aligned with brand standards.
Assist in troubleshooting campaign execution issues at outlet level.
Work closely with outlet teams to ensure campaigns are executed consistently and effectively.
Support the day-to-day management of WOK HEY Malaysia's social media channels.
Plan and create social media content that is relevant to the Malaysia market and local audience.
Shoot and capture photos and videos at outlets, during campaigns, and at on-ground activations.
Identify local trends, conversations, cultural moments, and opportunities that can be translated into relevant.
Produce short-form content such as Reels, TikToks, Stories, and other social-first content.
Adapt global/regional brand content where appropriate for the Malaysia market.
Support content scheduling, posting, caption writing, and basic community management.
Monitor social media performance and identify content themes and formats that resonate with the local audience.
Proactively suggest new content ideas based on local trends, customer behaviour, and competitor activity.
Identify gaps or inconsistencies in visual merchandising and communication. Document findings through photo and video reports.
Provide recommendations for improvement and follow up on outstanding issues.
Conduct regular store visits to assess branding consistency, campaign execution, and overall presentation.
Identify potential local partnerships, influencers, communities, and collaboration opportunities to support WOK HEY Malaysia’s marketing activities.
Prepare regular reports covering store visits, social media performance, competitor activities, customer feedback, campaign execution, and local market trends.